By Michelle Chaplow How to prepare a hotel photo shoot – Top Tips for Luxury Hotels. This is the first in a collection of three blog posts, giving sound advice to hoteliers on how to prepare their next photoshoot. KEY POINTS Essence The essence of your luxury...
Interview with General Manager Manuel Otero By Michelle Chaplow Fifty years of hotel history is considered a sufficient pedigree to gain access to prestigious institutions such as The Most Famous Hotels in The World ® and Historic Hotels Worldwide ™ . The Hotel...
Hotel Destination photography by Michelle Chaplow One element of hotel photography which is very important, but is too often missed, is the hotel’s location. An essential part of photographing any establishment is to bring out the best not only in the hotel itself,...
By Michelle Chaplow Article April 2015 Think about the north-east of England and what comes to mind? Its industrial heritage in coal and shipbuilding? Premier league and Championship football teams? The Geordie and Mackem accents? Newkie Brown? Did five-star luxury...
By Michelle Chaplow The Address You know you’ve arrived in Madrid when you find your car swirling around the majestic Fountain of Cibeles roundabout and can’t resist admiring Cybele, the Phrygian goddess in her chariot pulled by two lions with spumes of water all...
By Fiona Flores Watson “Consumers Crave Visual Stories: Increase the revenue from your hotel website with strong visuals.” Michelle was delighted to be invited to deliver a keynote speech on the importance of photography for historic hotels at the Historic Hotels of...