Boutique Hotel News publishes Michelle Chaplow´s, five top tips for instilling guest confidence in a hotel brand. The current global pandemic is one of the greatest challenges that the hospitality industry has ever faced. In terms of hotel bookings, trust is a key...
Hotel photography in a COVID-conscious world by Michelle Chaplow Hotel photography must adopt a ‘new normal’ as the hospitality and tourism industries recover from the effects of COVID-19. As people begin to travel more, hotels need to demonstrate that they understand...
Badly made beds, displayed on a hotel website, will not entice guests to check in, especially in a “covid cautious” world. Take a close look at these hotel beds! These are real photos, live out there on the Internet, screen shots from websites, in this...
by Michelle Chaplow Some of the most attractive and unique places to stay in Spain are the Parador hotels. Today, they are finding an important new purpose: as possible hospitals to treat coronavirus patients The Spanish Government has placed The Paradors at...
